WEBSITE

ANALYSIS

  • Clean Layout

  • Good Mobile Design

  • Good Content & Navigation

  • Desktop Page Load Speed 62/100

  • Mobile Page Load Speed 42/100

  • Mobile DNS Issues (www)

  • No Security Certificate (SSL)

  • No Page Descriptions

  • No Robots.txt

  • No Sitemap

  • Broken Links (222)

Putnam County Health Department Digital Marketing Dashboard
RECOMMENDATIONS
  • Redesign from the ground up using existing and updated content.

  • Design the website with new branding, colors, logo and mission statement language.

  • Create a fast, safe and mobile responsive website that is easily found by search engines and visitors.

  • Manage, monitor and continually update for better rankings and visitor engagement.

Putnam County Health Department Digital Marketing Dashboard

LOCAL SEO

ANALYSIS

  • Google My Business Unclaimed

  • Maps Unclaimed

  • Directory Listings Low

  • Missing Business Listings – 3/34

  • Keyword Rankings Low

  • Reviews & Ratings Low (No responses)

  • Reputation Management Plan Needed

Putnam County Health Department Digital Marketing Dashboard
RECOMMENDATIONS
  • Redesign from the ground up using existing and updated content.

  • Design the website with new branding, colors, logo and mission statement language.

  • Create a fast, safe and mobile responsive website that is easily found by search engines and visitors.

  • Manage, monitor and continually update for better rankings and visitor engagement.

Putnam County Health Department Digital Marketing Dashboard

Social Media

ANALYSIS

  • Facebook Inactive

  • Twitter Inactive

  • Instagram Inactive

  • Google My Business Inactive

  • LinkedIn Inactive


RECOMMENDATIONS

  • Activate & Optimize Social

  • Develop Posting Calendar

  • Create Seasonal Campaigns

  • Grow Followers & Engagement

  • Become Relevant In Social

  • Develop Social Connections

Putnam County Health Department Digital Marketing Dashboard

CREATIVE CONTENT & DISTRIBUTION

RECOMMENDATIONS

  • Monthly Newsletter (Digital and/or Print)

  • Repurpose Newsletter In Blogs

  • Repurpose Newsletter In Social

  • Repurpose Newsletter In Email

  • Create Event Flyers

  • Business Cards

  • Educational Brochures

  • Posters

  • Signs

  • Press Releases

  • Email Campaigns

  • Teaching Guides

  • Awareness Campaigns

  • Educational Opportunities

  • Community Activities

  • Video & Animation

  • Radio Commercials

  • Television Ads

  • Digital Ads (Facebook & Google)

  • … and more.

Putnam County Health Department Digital Marketing Dashboard
Putnam County Health Department Digital Marketing Dashboard

CONSULTATION & REPORTING

RECOMMENDATIONS

  • Weekly Phone Updates

  • Monthly Reporting

  • Quarterly Consultation

  • Board Meeting Visits

  • Calendar Planning

  • Trends & Developments

  • Adjustments & New Strategies

Putnam County Health Department Digital Marketing Dashboard

Brand Experience

Local Impact - The Best Website Design and Local SEO Marketing Company WV
Local Impact - The Best Website Design and Local SEO Marketing Company WV
Local Impact - The Best Website Design and Local SEO Marketing Company WV
Local Impact - The Best Website Design and Local SEO Marketing Company WV
Local Impact - The Best Website Design and Local SEO Marketing Company WV

CONTACT

1-800-216-9805

971 WV-34, Suite 6, Hurricane, WV 25526 (304) 364-0776

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