Website, SEO, PPC, Pay-Per-Lead Services, Etc. When it comes to Internet Marketing for your business, there are several avenues to explore. This article will briefly touch on the various available Internet Marketing channels. This blog serves as your “Marketing Plan” and Roadmap going forward. Online Marketing Channels Online Marketing Channels Search Engine Optimization (Organic Listings… Continue reading Your Online Marketing Plan
In the fall of 2020, Google rolled out Google Analytics 4 (GA4), the latest iteration of the Google Analytics platform. GA4 replaces Universal Analytics (UA) as the default for digital analytics measurement in GA. And now – in 2022 – Google announced that GA4 will be the only option beginning on July 1, 2023. This guide helps… Continue reading The New Google Analytics 4 vs. Universal Analytics
Google Business Profiles, most referred to as “GBP,” is something that every home service provider, let alone business owner, should take the time to create, verify, and optimize. As a free and easy way to manage your business online and potentially earn leads and conversions, GBP is something that you do not want to look… Continue reading Local SEO Strategy – Optimizing Your Google Business Profile Listing
Local SEO is a term that many small business owners may have heard before, but they are probably unsure of what it is or why they need it for their business. If you own a business, your website is likely the first thing people will see when searching for information about your company. Search engines are… Continue reading Powerful Local SEO Planning to Boost Your Website’s Visibility in Search Engines
Digital Marketing Trends – Local SEO Has Never Been So Obtainable! “Hey, Google – find roofing contractors near me.” The Local SEO industry has rapidly changed, not just with the ever-evolving world that the global pandemic has brought upon us, but because of updated technology, new ways to communicate, and more convenient ways to shop.… Continue reading Digital Marketing Trends for Home Service Providers in 2022
5 Tips & Tricks To Know Does your company need more local business? Are you unsure what you’re supposed to do to obtain it? If your goal is to reach a local customer, it doesn’t make sense to market your business the same way as a company that operates on a national or global scale.… Continue reading Generating More Local Leads for Your Business
Think of business listings as online phone books with a library of important information like your company name, address, phone number, website address, map listing, etc. Business listings can show up when people search for your business online and help people find you via search engine for businesses in your industry. What business listings should… Continue reading What is a Business Listing and Why is it Important?
Updated: 03/17/2020 Maintaining high Local SEO ranking is becoming increasingly difficult. The main reasons for this are more competition and search engine algorithms that are updated on a constant basis. Agencies, such as Local Impact, are devising new approaches to ensure clients enjoy excellent rankings on local search engines. Keeping the focus on three core… Continue reading 7 WAYS TO MAINTAIN HIGH LOCAL SEO RANKINGS